Case Study - How Clērstory Elevated their Packaging with Pro

Posted on May 01, 2025 by Marketing Fantastapack

The skincare market is booming—bringing big opportunities for brands, along with rising challenges. With more competition than ever, packaging has evolved beyond basic protection to become a powerful tool for brand storytelling. When one of our customers reformulated her products, she used it as a ...

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Leveraging Custom Packaging for Product Launches: Spotlight on Eighth Generation

Posted on January 10, 2022 by Marketing Fantastapack

Founded in 2008 by artist, activist, and educator Louie Gong, Eighth Generation is a Seattle-based art and lifestyle brand owned by the Snoqualmie Tribe. Louie originally started the brand to sell custom-designed sneakers. Eighth Generation has since become of the fastest-growing Native-owned ...

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Expand from Retail into Ecommerce: Spotlight on Sugar + Spoon

Posted on November 19, 2020 by Marketing Fantastapack

What first started as a class project for the University of Washington’s Entrepreneurship Program has now blossomed into a popular, up-and-coming brand: Sugar + Spoon. Classmates William Hubbel and Ivana Orlovic founded Seattle’s first safe-to-eat sugar dough company. Now in their second year of ...

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