Have you ever considered the powerful impact custom packaging can have on your brand? In today's competitive market, packaging goes beyond product protection—it's a powerful tool in shaping brand perception and creating memorable customer experiences. As the first physical interaction customers ...
Continue Reading →5 Innovative Ways to Leverage Custom Packaging in Marketing
The Evolution of Unboxing and the Impacts of Social Media
In the age of social media, where every moment is curated and shared, the unboxing phenomenon continues to emerge as a powerful trend reshaping consumer experience. At Fantastapack, we’ve witnessed firsthand how packaging and retail displays have evolved to be crucial to brand identity and customer ...
Continue Reading →Tips for Custom Retail-Ready Packaging (RRP)
Retail-ready packaging (RRP) is not just a trend among consumer goods brands — it’s increasingly becoming a requirement for many brick-and-mortar retailers. Also known as shelf-ready packaging, RRP refers to packaging that arrives at a retailer in a self-contained unit. An effective RRP is ready ...
Continue Reading →Posted in Packaging Solutions, Retail Strategies
Grow Retail Sales with Custom POP Displays
In today’s competitive retail marketplace, space is both extremely limited and highly valuable. Brands must optimize any position on counters and shelves to its fullest potential in order to stand out among the crowd and attract the eyes of shoppers.
Continue Reading →Posted in Retail Strategies