Retail-ready packaging (RRP) is not just a trend among consumer goods brands — it’s increasingly becoming a requirement for many brick-and-mortar retailers. Also known as shelf-ready packaging, RRP refers to packaging that arrives at a retailer in a self-contained unit. An effective RRP is ready ...
Continue Reading →Tips for Custom Retail-Ready Packaging (RRP)
Leveraging Custom Boxes for Events: Spotlight on Brown & Jackson
Introducing Brown & Jackson Projects Based in Brooklyn, New York, Brown & Jackson Projects is an experiential design consultancy that specializes in creating retail and commercial environments, event installations, and more. On behalf of Unilever, the team at Brown & Jackson was called ...
Continue Reading →Building Brand Packaging: Spotlight on Who’s That Housewife!?
Introducing Who’s That Housewife!? Courtney Love Gavin’s entrepreneurial journey started like many others: she was looking to purchase something that wasn’t available in stores or online. In Spring 2018, Courtney was searching for a birthday gift for a friend. The two shared a mutual love for the ...
Continue Reading →So, You’re Starting a Subscription Box Company
Congratulations! If you’re reading this, chances are you’re preparing to launch a subscription box business. Whether you’ve already built your brand or simply have an idea in mind, it’s never too late to launch a subscription box service of your own.
Continue Reading →Listen Now: Fantastapack Featured on Everyday MBA Podcast
Fantastapack’s Richard Brown was featured in a recent episode of Everyday MBA. Hosted by technology analyst and influencer Kevin Craine, Everyday MBA is a business podcast for aspiring entrepreneurs and experienced professionals.
Continue Reading →Posted in News, Digital Print and Production
3 Tips to Staying Competitive in the Subscription Box Industry
Since they were first introduced nearly a decade ago, subscription boxes have changed the way consumers shop and interact with brands. In February 2018 there were an estimated 7,000 subscription boxes in the market. While trailblazers like Birchbox and Dollar Shave Club continue to dominate, major ...
Continue Reading →4 Ways to Scale Your Subscription Box Business
From specialty snacks to cosmetic samples, there’s a subscription box service for seemingly every possible need. As of February 2018, it’s estimated that there were close to 7,000 subscription box brands in the world. For a new subscription box business owner just entering the industry, knowing how ...
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